Looking for a clear strategy in place to grow your business but you don’t know where to start? You’ll find the SWOT analysis tool very helpful. SWOT stands for strengths, weaknesses, opportunities and threats. By analysing your business or…

Mission statements are foundational to any strategic plan, you normally build one after you developed your team, and before you go into the rest of your planning process. Is foundational because it answers the question, why do we exist? It clearly explains…

You’re starting a business or you may have one. But you don’t have the money to spend on marketing. Affiliate Marketing! The cool part about affiliate marketing is that its performance based marketing. If someone drives you a lead or a sale,…

10 tips to keep your plan as a living document and it’s not going to hit the shelf and collect dust: Tip number one: Lead by example, you as the leader, are critical to the success of your plan, your commitment and you talking about your plan is…