The best way to get consistent traffic to your website is through SEO. But if you don’t know SEO, what should you do?
The first thing you need to do is practice. Practice makes perfect. If you don’t practice how are you ever going to get good at something or learn something?
You don’t want to practice on your main business or your main idea.
Create a junk website, one that’s going to be fun and that you can be excited about.
It could be a blog, so go to WordPress and create a WordPress blog. You want to do it on your own domain name. Don’t do WordPress.Com, do WordPress.Org and if you’re not sure on how to set it up, just sigh up for a HostGator or BlueHost, they have a click install for WordPress. Now that you have your website set up, you need to start blogging. Pick any topic that interests you, write content.
Now that you got the content done, the next thing you want to do is install the Yoast SEO plugin.
The Yoast SEO plugin is a shortcut. It makes your blog optimized somewhat for Google. Actually, makes it really optimized from Google, but of course you’re going to have to do some work, by putting in the keywords in title tag, your meta description. There’s walk through tutorials on how to use the Yoast plugin, and just go through them and you’ll be fine. Once you have installed Yoast, and the plugin is up and running, the next thing you need to do is cross link your blog post together.
So, let’s say you have two posts, one’s on dogs and one’s on cats, and in your dog article your talk about how dogs hate cats. Well, you can link to the cat’s article from the dog one, and in your cat’s article you can talk about how cats love pestering dogs.
You can link that cat’s article to the dog article. That’s what crosslinking is. You don’t want to just cross link two posts together, you want to cross link all your relevant posts together when it makes sense.
If it doesn’t make sense, don’t link them together. And last but not least, you want to start building links. The way you build links is, you go to ahrefs.com A-H-R-E-F-S.com, put in the competitor URL. You’ll see who links to them, then you want to email these guys, right?
You go to those sites who link to your competitors then you say, “Hey, I notice that you’re linking to xyz.com. We have similar business within the same region but we also offer one, two, or three services that they don’t, so you should also check us out, it may be useful to your website visitors, and if you like us feel free and link to us. Cheers, James. “It’s that simple.
Sure, a lot of people are going to ignore your email but if you get five out of 100people to link back to you that’s great. That’s how you get your start in SEO.
You do those steps, over time you’ll get more traffic and then after you learn those basics and you get the hang of it, if you want to do some experimentation, by all means go and do a ton of experimentation.
Because SEO is way more advanced than that, and more complex, but you got to start off with the basics and that’s how you learn the basics, it’s by doing it on your own website.